Colour

CMYK vs RGB, Pantone/spot colour, and getting colour right for print.

Tools

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Understand the difference between additive screen light and subtractive print inks to avoid dull colors in your final output.

Understand the structure, weight, and printing implications of coloured-core card stocks for professional business cards.

A subtractive color model using Cyan, Magenta, Yellow, and Black inks for physical print production.

A strip of standard color patches used to calibrate and verify print output.

A printing technique where multiple ink layers are applied simultaneously to ensure consistent color density.

A standardized spot ink system used to match specific colors that standard CMYK printing cannot reproduce.

The alignment of multiple printing plates or color layers to ensure they overlay precisely.

Additive colour model for screens using red, green, and blue light; distinct from subtractive CMYK used in print.

A pre-mixed ink applied separately from process inks to achieve specific, consistent hues.

Use CMYK for print because it is the subtractive ink standard; RGB is for screens and will print dull if not converted.