PVC and plastic business cards
The Takeaway
When you choose a PVC business card, you are selecting a rigid plastic substrate rather than paper. This material choice prioritizes durability, water resistance, and a specific tactile weight over the traditional fibrous feel of cardstock. Because PVC is a thermoplastic, it does not absorb ink in the same way paper does; instead, it requires specific printing methods or lamination processes to achieve a professional finish.
Dimensions and Format
Most plastic cards adhere to the ID-1 standard defined by ISO/IEC 7810. This is the same format used for credit cards and driver’s licenses.
| Dimension | Metric | Imperial |
|---|---|---|
| Width | 85.60 mm | 3.37 inches |
| Height | 53.98 mm | 2.13 inches |
| Corner Radius | 3.18 mm | 0.125 inches |
If you are designing a file for a plastic card, you must account for the fact that plastic does not have the same “give” as paper during the cutting process. While paper cards often use a standard 1.5 mm bleed, plastic cards are typically cut with a high-precision die or laser. You should still include a bleed area in your design file to ensure the color extends to the very edge, preventing thin white lines if the cut is slightly off. However, keep critical text and logos at least 3–4 mm inside the trim line to ensure they are not clipped by the corner radius.
Material Properties and Weight
Plastic cards are measured by thickness rather than grammage (GSM). While paper weight is measured in grams per square meter, PVC thickness is measured in millimeters or “mils” (thousandths of an inch).
- Standard Thickness: 0.76 mm (30 mils). This is the industry standard for credit cards and most business cards. It offers a rigid, substantial feel.
- Thin Profile: 0.30 mm to 0.50 mm. These are more flexible and often used for lower-cost applications or where the card needs to fit into tight spaces.
- Heavy Profile: 0.90 mm to 1.00 mm. These are significantly stiffer and heavier, often used for premium membership cards or loyalty cards.
Because PVC is non-porous, you cannot simply print on it with standard offset or digital inkjet printers in the same way you print on paper. The ink must either be absorbed into a pre-coated surface, applied as a transfer, or protected by a lamination layer.
Printing and Finishing
Since PVC does not absorb ink, the “surface” of the card is critical. Common finishing options for PVC include:
- Lamination: A clear or matte film is heat-pressed onto the card. This protects the printed image and provides the final texture.
- Foil Stamping: Metallic foil is applied using heat and pressure. This is a popular choice for PVC because the foil bonds well to the plastic surface, creating a high-contrast, premium look.
- Embossing/Debossing: The card surface can be physically raised or recessed. This adds a tactile element that is difficult to achieve with paper.
Durability
The primary advantage of a PVC card is longevity. Unlike paper, which can tear, crease, or warp when exposed to moisture, PVC is waterproof and chemically resistant. It can be wiped clean with a damp cloth. However, PVC is susceptible to scratching. If you handle the card frequently, the surface finish (gloss or matte) may show micro-scratches over time, which can affect the appearance of the printed design.
FAQ
Can I print directly on PVC with a home printer? No. Standard inkjet and laser printers are designed for paper. Ink will not adhere properly to the non-porous PVC surface and will likely smear or flake off. PVC cards require industrial printing methods like UV printing, dye-sublimation transfer, or offset printing with specific varnishes.
Is PVC recyclable? PVC is technically recyclable, but it is often segregated from other plastics due to its chlorine content and the presence of additives. In practice, many municipal recycling programs do not accept PVC cards. You should check local guidelines, but generally, plastic cards are treated as special waste rather than general recyclable paper.
How does the weight of PVC compare to paper? A standard 0.76 mm PVC card is significantly heavier than a standard 300–400 GSM paper card. The density of PVC is roughly 1.3–1.4 g/cm³. This gives the card a “heft” or substantial feel that is often associated with premium materials, but it also makes the card more difficult to write on with a standard ballpoint pen.
Sources
- ISO/IEC 7810:2019 — Identification cards: physical characteristics
- ISO 536:2019 — Paper and board: determination of grammage